Solutions for Events

91% of sponsors renew when you prove value with data

Research with event organizers shows: sponsors are open to renewal, but 65% don't renew when expectations aren't met. Prove ROI with objective data: average dwell time, engagement per session, flow per booth.

How much are you losing without objective data?

Surveys applied afterwards

Memory fails. Recency bias. Only those who wanted to answer.

Don't know what worked

Which talk generated more engagement? Which time was better? You guess.

Hard to prove ROI

Sponsors want numbers. You have only "guesses" and photos.

Schedule too fixed

Noticed something isn't working? Too late to adjust.

Subjective comparison

Speaker A was better than B? Based on what? Applause? Feeling?

Fragmented data

Registrations in one place, attendance in another, feedback in spreadsheets. Nothing connected.

20+ decisions that will increase your revenue

Know which speaker to hire, which time slot to charge 30% more, and where to position premium booths

Real attendance vs. registered

How many actually came

Engagement per minute

Attention throughout the talk

Interest peaks

Moments that captured most

Speaker ranking

Objective comparison

Flow between rooms

Audience movement

Retention rate

How many stayed until the end

Peak hours

Best time for activities

Demographic profile

Estimated age and gender

7 types of events already using it

Congresses and conferences

Compare speakers, optimize schedule, prove ROI to sponsors

Medical congressTech summitAcademic conference

Trade shows and exhibitions

Measure traffic per booth, identify hot zones, optimize layout

Business fairIndustry expoProduct showcase

Product launches

Capture live reactions, identify moment of greatest impact

Launch eventCorporate presentationDemo day

Corporate events

Employee engagement, training effectiveness

Sales conventionAnnual kick-offTown hall

Workshops and training

Participant attention, moments of doubt, effectiveness

Technical workshopIn-person courseMasterclass

Sports events

Fan engagement, zones of greatest emotion, audience flow

GamesCompetitionsTournaments

Hybrid webinars

Compare in-person vs. online engagement, optimize format

Hybrid eventLive broadcastOnline talk

What you need

Technical requirements

  • IP cameras (existing or new)
  • Internet connection (minimum 5 Mbps per camera)
  • Strategic camera positioning

Implementation time

  • Setup: 1-2 business days before the event
  • Testing: 1 day of validation
  • Report: Available 24h after the event

What you receive

Live dashboard

Track metrics in real-time during the event. Make on-the-fly decisions.

Executive report

Professional PDF with charts, heatmaps, comparisons and recommendations.

Sponsor materials

Objective data on reach and engagement to prove ROI.

Frequently asked questions - Events

Does it work for small events?

Yes. From workshops with 20 people to congresses with thousands. We adjust the solution to your size.

Do I need to notify participants?

Yes, for transparency. But since the data is aggregated and anonymous, there is no individual identification.

Can I see the data during the event?

Yes! Live dashboard allows you to track metrics in real-time and make decisions during the event.

What if the venue has no cameras?

We can provide temporary cameras. Quick installation, no construction.

Ready to measure your next event?

Schedule a demo and see how it works in practice