Insights & Best Practices
Learn how to measure ROI, optimize layouts, and increase conversion with real data and proven case studies
8 results
Featured Articles
eSight.AI at Gramado Summit 2026: Measuring Audience Engagement in Real Time
See how eSight.AI measured live audience engagement across the three main stages of Gramado Summit 2026.
How to Measure Corporate Event ROI
Discover how to abandon vague surveys and measure real return on investment for events with objective behavioral data.
Corporate Event Analytics
Why post-event surveys fail and how real-time analytics transform the way you measure engagement and make decisions.
Flow Counting for Retail
Understand how physical stores can have the same metrics as e-commerce: real conversion rate, bounce rate, and complete funnel.
Optimize Store Layout with Heatmap
Discover cold zones, strategically reposition products, and increase conversion with heatmaps and customer journey analysis.
Computer Vision vs Surveys: Which is Better?
Complete comparison between satisfaction surveys and behavioral data from computer vision, with use cases for each method.
All Articles
eSight.AI at Gramado Summit 2026: Measuring Audience Engagement in Real Time
See how eSight.AI measured live audience engagement across the three main stages of Gramado Summit 2026.
How to Measure Corporate Event ROI
Discover how to abandon vague surveys and measure real return on investment for events with objective behavioral data.
Corporate Event Analytics
Why post-event surveys fail and how real-time analytics transform the way you measure engagement and make decisions.
Flow Counting at Conferences and Trade Shows
How to measure participant flow, booth dwell time, and optimize event layout with precise computer vision data.
Flow Counting for Retail
Understand how physical stores can have the same metrics as e-commerce: real conversion rate, bounce rate, and complete funnel.
Optimize Store Layout with Heatmap
Discover cold zones, strategically reposition products, and increase conversion with heatmaps and customer journey analysis.
Real Conversion Rate in Physical Retail
Learn how to calculate your store's real conversion rate, identify bottlenecks, and compare with market benchmarks.
Computer Vision vs Surveys: Which is Better?
Complete comparison between satisfaction surveys and behavioral data from computer vision, with use cases for each method.
Ready to Implement These Strategies?
See how computer vision and flow analytics can transform your business